Archive

Building Partnerships to Success

Posted in Announcements

November 18, 2016 at 14:01

Travel agency partnerships account for a third of all our Jet2holidays business, and are critical to our ongoing growth and success. We have a dedicated Trade Sales team who are busy working with travel agents, helping them to grow their businesses through a range of ideas and joint marketing initiatives, so that they can offer their customers our great value, ATOL protected package holidays.

To see what our award-winning team is up to, here’s a quick snapshot below:

VIP Trade Conferences in Cyprus:

At the end of November we will be flying over 240 travel agents to Cyprus where we are hosting two VIP conferences at the CBH Athena Royal hotel in Paphos.

The first of the two VIP conferences is for agents who are new to the brand so that they can learn more about our partnership approach and how Jet2holidays can help them grow their business. This is particularly relevant for agents who have customers flying from our two brand new bases, London Stansted and Birmingham.

Both events give agency partners the opportunity to learn more about Jet2holidays’ future vision from CEO Steve Heapy, as well as chance to attend seminars from the management team on how to effectively promote and sell package holidays in order to help their own growth and expansion. Watch this space for further detail.

Pop Up Partner Stores:

Our Trade Sales team is also gearing up to launch a Mobile Pop Up Partner Store initiative that helps travel agents get off the high street and into their communities. These branded mobile units will soon be out and about across the UK giving agents the chance to quite literally take Jet2holidays into areas with high footfall, such as shopping precincts, supermarket car parks and retail parks.

Cabin Crew and Overseas Reps Hit The Road:

In addition, 12 of our Cabin Crew and Overseas Representatives will be spending 5 weeks on the road visiting travel agents across our bases, building an awareness and understanding about Jet2holidays and giving away goodies in the process. Through their experience, they’ll bring a wealth of knowledge to agents to help deliver those all-important partnerships to success.

Partnerships with travel agents is a fundamentally important part of our business so there’s a whole lot more happening. We’ll be sharing more detail in due course!